Communications and Public Relations
Communications and Public Relations are very important in today's world. Social media, review sites, and forums all play a part in shaping a company's reputation. Historically, businesses didn't have much control over their public image, beyond their customer satisfaction and the quality of products/services they offered. Today, companies can better manage their image, and present themselves to potential customers and other stakeholders more accurately. Taking a proactive approach to communication with the public can help your company improve public relations.
Internally, there are times when a communication plan is needed, whether for a project, division, or the whole company. This is particularly true for new ventures and international initiatives. When a different language is involved, the need for translation and localization services becomes greater, and the limitations more evident. We can plan and execute internal and external communications strategies and bridge the gaps faced by many communications departments with respect to beginning-to-end project capabilities.